Kayla 
Donlin

Graphic Designer & Gemini Vegetarian from New Jersey. Currently Creative at GrandArmy, previously Design Apprentice at Funeral.


Adidas Valentine’s Day

Campaign, digital, print, art direction


GrandArmy worked closely with adidas to develop the identity for their 2022 Valentine’s Day collection. Practice Love celebrates the many ways people show love for their partners, friends, and teammates. Focusing on capturing moments of affection, we translated this concept into a flexible design system that feels warm and nostalgic, like a hug from a loved one. From beginning to end, we guided and executed the initial ideation, language development, photoshoot, and visual system, all of which culminated in the delivery of print materials and digital elements to be implemented globally.


Created at GrandArmy
Collaboration with Paul Abood, Elizabeth Nelson and Phil Gibson
Creative Direction by Michael Stone and Joey Ellis
Writing by Willie Miesmer
Photography by Shaun Mendiola and Geoff Mao
Videographer by Kriss Evered
Completed February 2022

Kayla
Donlin

Graphic Designer & Gemini Vegetarian from New Jersey. Currently Senior Creative at GrandArmy, previously Design Apprentice at Funeral.


Freelance availability: Booked until September 2022 
Contact: Email
Work History: Resume

Working on: Type@Cooper Display Type 
Favorite food: S
paghetti